DlodThe transition from print to web isn’t as straight forward as it may first appear. With a slight sense of burning shame I offer up one of my very first web failures so that you may be spared my pain.
I’ve been thinking about my early experiences of applying what I learnt at design school to the web. I majored in photography and got an excellent but very print orientated education. After I graduated I started doing a lot of web work and looking back I fell into a lot of pretty obvious gotchas for traditionally trained designers.
So maybe it’s worth writing a few posts about making that transition. A good place to start I think, is to look at a fundamental mistake in approach a lot of us make when we first take on web projects. Although basic visual design principles are the same in both web and print scenarios, a lot of the specific techniques we develop to apply those principles in print rely on manipulating graphic elements that are unpredictable a web environment. The problem is that often our first reaction isn’t to rethink those techniques but to try and manipulate the web environment to make it more like the print one we are familiar with.
Fail, Graphic Design, Interactive Design, Print to Web
Posted: January 19th 2010